Greetings! I'm Lucia (Cala Zhan).
I'm a concept artist and professional visual communicator focused on turning ideas into compelling visual materials or products that connect with people and bring worlds and communities to life.
My journey began thanks to an early passion for storytelling and visual media, leading me to pursue a career focused on 3D production, concept art, and visual design. Over the last 4+ years, I've expanded to public relations and content creation, joining international groups and collaborations—designing assets, supporting campaigns, and coordinating large-scale initiatives, including work with Make-A-Wish and Starlight Foundation. This duality gave me the unique perspective on how to not only create an artistic product but also how to adapt it to engage with audiences and targeted communities.
MAIN SKILLS:
• 2D Concept Art • Visual Storytelling & Worldbuilding • Graphic Design & Brand Identity • Content Creation & Social Media Strategy • Community Engagement & Public Relations • Drawing & Illustration
• 2D Concept Art • Visual Storytelling & Worldbuilding • Graphic Design & Brand Identity • Content Creation & Social Media Strategy • Community Engagement & Public Relations • Drawing & Illustration
SOFTWARE:
Proficient in: Adobe Photoshop • Illustrator • Lightroom • Meta Business Suite.
Basic knowledge of: Adobe After Effects • Nuke • Houdin • Maya • ZBrush • 3D Coat
Proficient in: Adobe Photoshop • Illustrator • Lightroom • Meta Business Suite.
Basic knowledge of: Adobe After Effects • Nuke • Houdin • Maya • ZBrush • 3D Coat
Currently I work as a freelance concept artist and designer, while still contributing as a graphic designer & social media manager, creating visual identities, assets, and content that align creativity and purpose.
If you're looking for a concept artist and collaborator for projects that value creativity with a strong production and advertisement basis.
Feel free to connect or reach out!